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Pre-Course Self-Assessment (Optional)
- Introduction to LinkedIn Ad Formats
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Achieve Marketing Success on LinkedIn
- Sponsored Content Ad Formats
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Sponsored Content Overview
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Single Image Ads
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Carousel Ads
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Video Ads
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Event Ads
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Document Ads
- Sponsored Messaging Ad Formats
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Sponsored Messaging Overview
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Conversation Ads
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Message Ads
- Text Ad Format
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Text Ads Overview
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Text Ads
- Dynamic Ad Formats
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Dynamic Ads Overview
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Spotlight Ads
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Follower Ads
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Jobs Ads
- Knowledge Check
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Knowledge Check
- Course Review
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Course Review
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Congratulations!
Ad Formats on LinkedIn
Learn how to use different ad formats to achieve your marketing objectives on LinkedIn.
In this course, you will learn about the types of LinkedIn ad formats advertisers use in their ad campaigns and how and where those ads appear in members' LinkedIn feeds and Messaging.
Before you begin this course, take the quick self-assessment test to evaluate your current ad formats knowledge.
Looking for a summary version? Skip to the course review for a 2-minute video. Then, jump back through the course for more details as needed.
Introduction
Pre-Course Self-Assessment (Optional)
Introduction to LinkedIn Ad Formats
Sponsored Content Ad Formats
Knowledge Check
Ad Formats on LinkedIn
15 minutes
Fundamentals
BasicIntroduction
In this course, you will learn about the types of LinkedIn ad formats advertisers use in their ad campaigns and how and where those ads appear in members' LinkedIn feeds and Messaging.
Before you begin this course, take the quick self-assessment test to evaluate your current ad formats knowledge.
Looking for a summary version? Skip to the course review for a 2-minute video. Then, jump back through the course for more details as needed.
Let’s apply your learnings
Test and learn in LinkedIn’s Campaign Manager. You can create, measure, and optimize your ad campaigns all in one place.
Create ad