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Start advertising your business on LinkedIn

Learn the fundamentals of advertising on LinkedIn to accelerate your business growth

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Introduction to LinkedIn Ads
Learn to create an ad campaign, measure success, and optimize for your advertising objectives
43 min
English Self-paced course Start advertising 60 minutes or less Content Lake Marketing Solutions
Creating a Campaign
Create and launch an ad campaign in Campaign Manager
30 min
English Self-paced course Start advertising 60 minutes or less Content Lake Marketing Solutions
Using LinkedIn's Ad Targeting
Learn how LinkedIn's unique targeting works and best practices
53 min
English Self-paced course Start advertising 60 minutes or less Content Lake Marketing Solutions
Ad Formats on LinkedIn
Learn how to use different ad formats to achieve your marketing objectives on LinkedIn
41 min
English Self-paced course Start advertising 30 minutes or less 60 minutes or less Content Lake Marketing Solutions
Campaign Optimization Tactics
Learn about the three primary campaign optimization levers
8 min
English Self-paced course Start advertising 30 minutes or less 60 minutes or less 15 minutes or less Content Lake Marketing Solutions
Practice exam: LinkedIn Advertising Fundamentals Certification
Prepare for the LinkedIn Advertising Fundamentals Certification with this practice exam
20 min
English 30 minutes or less 60 minutes or less Practice exam
LinkedIn Advertising Fundamentals Certification
Show you understand the essentials of advertising on LinkedIn, from setting up campaigns to using our targeting tools to improve performance
60 min
English 60 minutes or less Certification exam