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[separator] 打造組織的自然形象
從基礎知識著手，在 LinkedIn 上為您的品牌打造自然形象
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透過 LinkedIn 頁面打造自然形象
瞭解如何建立和維護活躍 LinkedIn 頁面，以及如何使用所有可用功能來建立、維護並拓展品牌的自然形象。
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20 至 30分鐘
level-basic Creative Strategy Traditional Chinese level-basic-icon Self-paced course Organic basics 30 minutes or less 60 minutes or less
LinkedIn 廣告素材設計
設計引人注目的廣告素材，吸引 LinkedIn 會員與您的內容互動。
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10分鐘
level-basic Creative Strategy Traditional Chinese level-basic-icon Self-paced course Organic basics 30 minutes or less 60 minutes or less 15 minutes or less
[separator] 開始在 LinkedIn 上為企業打廣告
學習在 LinkedIn 上進行廣告活動的基礎知識，為您的企業成長增加助力
Traditional Chinese Self-paced course Start advertising 30 minutes or less 60 minutes or less 15 minutes or less separator
LinkedIn Ads 簡介
瞭解如何建立廣告活動、衡量成效，並針對廣告目標進行最佳化。​
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45 至 60 分鐘
level-basic Fundamentals fullscreen-scorm-module Traditional Chinese level-basic-icon Self-paced course Start advertising 60 minutes or less
使用 LinkedIn 的廣告鎖定
瞭解 LinkedIn 獨特的鎖定目標受眾功能運作方式與最佳典範。
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45 至 60分鐘
level-basic Fundamentals Traditional Chinese level-basic-icon Self-paced course Start advertising 60 minutes or less promoted
LinkedIn 廣告格式​
瞭解如何使用不同的廣告格式，在 LinkedIn 達成行銷目標。
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15分鐘
level-basic Fundamentals Traditional Chinese level-basic-icon Self-paced course Start advertising 30 minutes or less 60 minutes or less 15 minutes or less
活動最佳化技巧
瞭解活動最佳化的三個主要槓桿。
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7 minutes
level-basic Fundamentals Traditional Chinese level-basic-icon Self-paced course Start advertising 30 minutes or less 60 minutes or less 15 minutes or less promoted
[separator] 改進行銷活動策略
獲得培養行銷專業的關鍵技能，並改進您的活動策略
Traditional Chinese Self-paced course Campaign strategy 60 minutes or less separator
建立全漏斗內容行銷策略
讓您的自然生成與付費曝光內容與行銷漏斗一致，以在適當時機有效觸及目標對象並與其互動。
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30 至 40 分鐘
level-intermediate Creative Strategy Traditional Chinese level-intermediate-icon Self-paced course Campaign strategy 60 minutes or less
使用 LinkedIn 增加品牌知名度
透過強而有力的品牌活動策略來提高品牌知名度。
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40分鐘
level-intermediate Marketing Strategy Traditional Chinese level-intermediate-icon Self-paced course Campaign strategy 60 minutes or less
善用 LinkedIn 開發潛在客戶
瞭解如何利用 LinkedIn 來獲取潛在客戶並提高轉換率。
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45分鐘
level-intermediate Marketing Strategy Traditional Chinese level-intermediate-icon Self-paced course Campaign strategy 60 minutes or less
[separator] 衡量在 LinkedIn 上的成效
學習如何建立報告、解讀實用資訊，並採用資料導向的最佳化策略，以最大化您的投資報酬率
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LinkedIn Ads 報告與分析
瞭解如何借助最佳化秘訣與最佳典範改善您的活動分析
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40分鐘
level-basic Fundamentals fullscreen-scorm-module Traditional Chinese level-basic-icon Measure success Self-paced course 60 minutes or less
[separator] 利用進階活動工具開創更多可能性
透過 LinkedIn 更進階活動工具的課程，深化您的技術知識
Traditional Chinese Self-paced course Advanced campaign tools 30 minutes or less 60 minutes or less 15 minutes or less separator
開始使用 LinkedIn Business Manager
瞭解 Business Manager 如何協助您在 LinkedIn 上行銷
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10分鐘
business-manager Traditional Chinese level-advanced-icon Self-paced course Advanced campaign tools 30 minutes or less 60 minutes or less 15 minutes or less
使用 Business Manager 管理人員、廣告帳戶與頁面
瞭解如何從 Business Manager 管理所有人員與資產
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20 至 25分鐘
business-manager Traditional Chinese level-advanced-icon Self-paced course Advanced campaign tools 30 minutes or less 60 minutes or less
Business Manager 合作夥伴關係與分享
瞭解如何使用 Business Manager 與其他組織合作
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10分鐘
business-manager Traditional Chinese level-advanced-icon Self-paced course Advanced campaign tools 30 minutes or less 60 minutes or less 15 minutes or less
透過 Business Manager 共用受眾
瞭解如何利用受眾共用功能強化鎖定策略
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10分鐘
business-manager Traditional Chinese level-advanced-icon Self-paced course Advanced campaign tools 30 minutes or less 60 minutes or less 15 minutes or less
[separator] 與 Marketing Labs 團隊分享您的寶貴意見
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Marketing Labs 網站問卷調查
請在此簡短問卷調查中，分享您對 Marketing Labs 使用體驗的看法
2 至 3分鐘
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