Live Workshop: Using LinkedIn for Lead Generation

Learn how to use LinkedIn for your lower-funnel goals

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About this course

Are you looking to generate more quality leads to grow your business?

Register for this instructor-led, interactive workshop for insight into running successful lead generation advertising campaigns on LinkedIn. We will share best practices about content strategy for lead generation and features like lead generation forms and conversion tracking. This course will cover:

  • Introducing Lead Gen Forms
  • Create a new Lead Gen Form
  • Document Ads overview
  • Best practices
  • Retargeting by engagement
  • Work email for Lead Generation
  • Live Q&A

The live workshop runs for 60 minutes via Zoom Webinar – 50 minutes for the instructor-led session, plus 10 minutes to answer your questions live.

Audience

This workshop is ideal for those already familiar with LinkedIn advertising.

The speakers

 
Keith Bernard
Senior Marketer Education Lead, LinkedIn
 
Sopna Nair
Principal Education Lead, LinkedIn
 
Natasha Salleh
Senior Education Lead, LinkedIn
 
Amanda Green
Agency Education Lead and Program Manager, LinkedIn
 

Ready to get started?

  • Select Register for the event time that works best for you in the table. Upon selecting Register, you are automatically registered in the course and event.
  • To see the event details, navigate to the live event lesson from the curriculum navigation or select Start or Resume. You can download the calendar invitation for the event from the live event lesson.
  • On the day of the scheduled event, you will launch the event from the live event lesson page in this course. You are able to launch the event 10 minutes prior to the scheduled start time. When you launch the event, the Zoom Webinar will launch in the application.

Curriculum60 minutes

  • Live Workshop: Using LinkedIn for Lead Generation
  • Course Review

About this course

Are you looking to generate more quality leads to grow your business?

Register for this instructor-led, interactive workshop for insight into running successful lead generation advertising campaigns on LinkedIn. We will share best practices about content strategy for lead generation and features like lead generation forms and conversion tracking. This course will cover:

  • Introducing Lead Gen Forms
  • Create a new Lead Gen Form
  • Document Ads overview
  • Best practices
  • Retargeting by engagement
  • Work email for Lead Generation
  • Live Q&A

The live workshop runs for 60 minutes via Zoom Webinar – 50 minutes for the instructor-led session, plus 10 minutes to answer your questions live.

Audience

This workshop is ideal for those already familiar with LinkedIn advertising.

The speakers

 
Keith Bernard
Senior Marketer Education Lead, LinkedIn
 
Sopna Nair
Principal Education Lead, LinkedIn
 
Natasha Salleh
Senior Education Lead, LinkedIn
 
Amanda Green
Agency Education Lead and Program Manager, LinkedIn
 

Ready to get started?

  • Select Register for the event time that works best for you in the table. Upon selecting Register, you are automatically registered in the course and event.
  • To see the event details, navigate to the live event lesson from the curriculum navigation or select Start or Resume. You can download the calendar invitation for the event from the live event lesson.
  • On the day of the scheduled event, you will launch the event from the live event lesson page in this course. You are able to launch the event 10 minutes prior to the scheduled start time. When you launch the event, the Zoom Webinar will launch in the application.

Curriculum60 minutes

  • Live Workshop: Using LinkedIn for Lead Generation
  • Course Review