Live workshop: Creating Breakthrough Content on LinkedIn

There’s more content than ever today, more entities competing for your attention with that content, and people are more judicious about what content they spend their time with. Many marketers are pushing out content that looks all the same. Learn the five keys to creating breakthrough content on LinkedIn.

Plan to attend live, as these events are not recorded.

What you'll learn

After this course, you'll be able to:

• Build content that evokes an emotional response with your audience
• Define the distinctive character of your content and maintain it over time
• Communicate your brand's personal benefits
• Use different types of content formats
• Demonstrate your brand's value convincingly

This course is for you if

You're responsible for developing content for your brand

Topics

Ad campaigns, brand awareness, content creation