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Introduction: How to Build and Run Your Event on LinkedIn 2 min
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Create and Manage LinkedIn Events 18 min
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Course Review: Creating Your LinkedIn Event 2 min
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Knowledge Check
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Congratulations!
Create and Manage LinkedIn Events
Plan, build, and run professional events on LinkedIn end-to-end
In this course, you will explore how to manage events using Linkedin's event solutions. You’ll learn how to build effective event details pages, select the right format, and deliver polished live experiences that keep your audience engaged from registration to replay.
What you'll learn
After this course, you'll be able to:
- Set up a LinkedIn event details page that reflects event goals and supports effective audience engagement
- Configure and manage a LinkedIn Live broadcast using Live Studio, third-party streaming tools, and stream keys to deliver a seamless and professional live experience
- Interpret post-event analytics to evaluate event performance and extract actionable insights for future planning
This course is for you if
- You're getting started with setting up and managing LinkedIn Events
- You haven't created or run a LinkedIn Event before
- You're looking for LinkedIn-specific best practices for event setup and execution
- You want step-by-step guidance to confidently deliver professional events on LinkedIn
Topics
Campaign Manager, event analytics, event details page, event marketing, LinkedIn Events, LinkedIn Live Studio, live streaming, reporting